When the Flowers Arrive
Remove all transportation packaging, containers and materials around the stems then trim an inch from the bottom of each stem.
Place in a vase that allows the stems to reach at least half way down, fill it three quarters full with fresh lukewarm water and add the flower food.
The vase must be completely clean as bacteria from old displays block the tiny tubules carrying water up the stems causing flowers to wilt.
Positioning and Temperature
For best results place flowers in light, cool positions, 18 to 22C (65 to 72F), away from direct sunlight, heating or cooling vents, radiators and other appliances that give off heat.
Keep flowers away from draughts as they can dry the flowers out prematurely. Keep flowers away from ripening fruit as it releases tiny amounts of ethylene gas which makes flowers age faster.
Flowers enjoy being sprayed with a gentle mist of water daily. Remove flower as they fade. Top up the vase with fresh lukewarm water and food regularly. If the water looks cloudy or has developed an unpleasant smell, it should be thrown away and the vase refilled with fresh lukewarm water and new food.